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Programme
Steve Wozniak is living proof that an idea can change the world.
In 1976, the University of California engineer created the first Apple computer, throwing open the doors to the home microcomputer revolution. Along with Steve Jobs, he revolutionised the future we now take for granted.
In May 2012, Woz will tour Australia and New Zealand to give a series of talks, his first half day seminars anywhere in the world, to discuss the story of Apple's rise from suburban garage to one of the most powerful brands of our time.
Woz will share his reflections on Steve Jobs' monumental legacy, and the way in which they together transformed not just the electronics industry but the very nature of global information exchange.
The best ideas didn't come from a book. If you want to be a success, then you need to live and breathe your philosophy.
Key to the Woz philosophy is the importance of fostering an entrepreneurial spirit in corporate culture.
"When you’re very structured, everybody is the same and all of the creative elements disappear. This is a real danger for organisations that advocate the importance of innovation, but in reality fall short by having internal structures that stifle growth."
An audience with Woz is the first step in revolutionising your company though an active philosophy of creative innovation. Learn how to be a "disruptive innovator". Understand the value of continuous creative leaps over and above the standard avenues of cautious market protection.
"Apple is the exception," says Woz. "Apple is coming out with totally new disruptive technologies that take the world in a new direction all the time, where normally those avenues are closed off. So this is a very unusual story."
Join Woz for this unique insight into a radical company culture that spawned one of the great success stories of the modern age. This is an unrepeatable opportunity to hear from a true corporate revolutionary and cult icon who has profoundly influenced the way the 21st Century lives, works and thinks.
Don't miss it!
WHAT YOU WILL LEARN
- How to integrate innovation and entrepreneurship into your organisational/company culture
- Examples of creativity and the value of it; ways to bring it out
- The importance of inspiration and striving for excellence in product or service design
- A sense of where the world is going with technology and the internet
- What is good and bad use of technologies and user interface
- The need for flexibility and versatility
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